Company Profile

Anadolu Insurance Company operates in the non-life branches (Fire, Marine, Accident, Engineering, Agriculture, Legal Protection, Personal Accident, Health and Credit) and has 2.500 agencies in Turkey.

Our Bank Branch Agencies

All branches of Türkiye İş Bankası A.Ş. are also the agencies of our Company.

Other banks which are agencies of our Company

• Türk Sınai Kalkınma Bankası A.Ş.
• Arap Türk Bankası A.Ş.
• Alternatifbank A.Ş.
• Al Baraka Turk Katılım Bankası A.Ş.
• Finansbank A.Ş.

Our Vision

We are leading the transformation of insurance with the strength we derive from our financial leadership and human-focused approach, innovative technologies, and unique customer experience.

Our Mission

As we promised to society, we protect today and tomorrow safely.

Corporate Values:

• Rooted Legacy

"Established with Atatürk’s signature as Türkiye’s first national insurance company, we draw strength from our deep-rooted heritage and the synergy of İşbank."

• Respect

"We work diligently to fulfill our responsibilities to the world and society. In everything we do, we value our customers, employees, business partners, and all stakeholders. Through our human-centered approach, we aim to continuously enhance employee engagement and customer satisfaction."

• Integrity

"Ethical values and social responsibility form the foundation of all our activities. We always honor our commitments, uphold the principle of transparency, never compromise on human values, and strictly comply with all laws."

• Customer Centricity

"We deeply understand our customers’ needs and deliver products and services with a proactive approach. Through strong, trust-based communication, we build long-term relationships with our customers."

• Achieving Together and Team Spirit

"We act with agility through our ability to adapt to rapid changes, flexible working approach, and dynamic decision-making processes. We collaborate with employees and all business partners, prioritizing shared goals and sustainable success. By working with high-performing and competent teams, we always keep team spirit at the forefront."

• Innovation

"We lead with innovation in product development, set the pace in technology, and embrace fresh ideas and diverse perspectives in an ever-changing world."

Anadolu Insurance Company is active in the business of insurance and reinsurance in non-life branches.

The determining elements of its quality of service in these lines of business are know-how, experience, integrity, transparency, strong capital structure, established history, technological infrastructure, and familiarity with the legal framework. With its expert and experienced staff, solid financial basis and high-tech infrastructure, dynamic approach towards continuous development and improvement, and extensive network of expert agents, Anadolu Insurance Company is committed to offering only high-quality products and services; ensuring their sustainability and meeting the applicable requirements, expectations and conditions of the related parties.

Through an extensive network of expert agencies Anadolu Insurance Company aims to inform the customers and create awareness on various insurance aspects, identify their needs correctly and completely, and offer the particular product and services that will satisfy the demand, and provide quick and full compensation of losses. In line with a customer-focused approach, our company’s personnel and agencies constantly endeavor to achieve and maintain customer satisfaction. Anadolu Sigorta applies process approach and risk-based thinking in its activities.

To ensure sustainability in quality, boosting efficiency and productivity, each Anadolu Insurance Company employee is committed to operate the cycle of continuous improvement via corrective and improving actions, internal audits, benchmarking and idea development applications derived from feedbacks from our customers, our agencies and other channels as well as their own personal opinions.

Anadolu Insurance Company’s senior management provides all the support and resources necessary to ensure the continuity and improvement of the company’s quality management system, which is founded upon its determined scope.

Our Quality Management System Certification

Leading the sector with its customer satisfaction, continuous improvement and development focused approach since its foundation on April 1, 1925, Anadolu Insurance Company has first been entitled to receive ISO 9001:2000 Quality Management System certification in 2004, then renewed its Quality Management System certification in accordance with the new version ISO 9001:2015 standard in April 2018. Not a single non-conformity has been noted by the external audits carried out on regular basis since 2004 and the continuity of the Quality Management System certification has been ensured.

Entitling itself with a mission to provide customer focused services and extending awareness in insurance, Anadolu Insurance Company keeps its track in raising awareness in quality and glamourizing it.

Our Quality Certificate

With its employees and business partners who adopt a customer-focused approach, Anadolu Sigorta constantly strives to maintain customer satisfaction and ensure its sustainability.

For that purpose, Anadolu Sigorta provides communication channels through which customers can easily communicate their expectations, complaints, suggestions and satisfaction.

Anadolu Sigorta evaluates received complaints with a customer-oriented approach and in accordance with the principles of visibility, accessibility, responsiveness, objectivity, confidentiality and accountability. It resolves and responds these complaints, in compliance with legal and regulatory legislation, context of the organization and expectations of interested parties.

Each Anadolu Sigorta employee and business partner acts with the awareness that each job rendered serves the satisfaction and loyalty of the customer, accurately defines customer needs and responds to expectations in the fastest way possible. Anadolu Sigorta monitors its business partners in this direction and makes necessary instructions and regulations.

To ensure sustainability in quality and customer satisfaction, boosting efficiency and productivity, Anadolu Sigorta is committed to operate the cycle of continuous improvement via corrective and improving actions, internal audits, benchmarking and idea development applications derived from feedbacks from our customers as well as its own opinions.

Anadolu Sigorta’s management provides all the support and resources necessary to ensure the continuity and improvement of the company’s customer satisfaction management system, which is founded upon its determined scope.

Our Customer Satisfaction Certification

ISO 10002 Quality Management – Customer Satisfaction is a globally recognized standard for managing customer feedbacks and complaints efficiently and effectively. Through constantly striving to increase customer loyalty and satisfaction and also improving product/service quality, Anadolu Sigorta has been entitled to ISO 10002 Customer Satisfaction Management System certification in April 2018.

Our Customer Satisfaction Certificate

Anadolu Sigorta has established the Business Continuity Management System in order to fulfill its main activities in the shortest possible time when an event that caused general or company-specific business interruption occurred while carrying out insurance and reinsurance activities in non-life branches.

The main objectives of the Business Continuity Management System, which is operated in accordance with ISO 22301 standard, are determined as follows:

• First of all, to ensure the safety of life
• Maintain customer and sales channels service at acceptable levels
• Maintain claims and reinsurance operations without interruption
• Preserve the company’s reputation
• Minimize adverse effects

Taking these objectives into consideration, Business Continuity Plans, which are prepared in accordance with the results of the business impact analysis, are the details that will respond to any event within the scope of:

• Conditions leading to death, injury or material damage to the Headquarters or Regional Offices buildings
• Cases of loss of business by damaging information systems, system data, written and voice communication

The success of the Business Continuity Management System will be measured by being feasible when an event occurs and by the measures taken and the investments made today. For this purpose, it is ensured that Business Continuity Plans are realistic and guiding; continuous up-to-date in line with developments in technology and applications.

Business Continuity exercises are carried out in order to check the applicability of Business Continuity Plans, to be more prepared when an event occurs, to increase internal awareness, to identify corrective improvement points with continuous improvement approach.

During and after a business interruption, executing the main activities and bypassing the pause created by the threat as soon as possible will be possible, if only the Business Continuity Management System is adopted and practiced by all employees of the company. For this purpose, information surveys are organized and trainings are carried out to increase knowledge and awareness of employees on the subject.

Anadolu Sigorta’s management provides all the support and resources necessary to ensure the improvement and continuity of the Business Continuity Management System which is founded upon its determined scope and meeting the applicable requirements, expectations and conditions of the related parties.

Anadolu Sigorta recognizes protecting the confidentiality, integrity, and availability of all information assets it holds while carrying out its non-life insurance and reinsurance activities as a core responsibility. In this context, in order to manage risks threatening information assets, ensure information security, and comply with legal obligations, Anadolu Sigorta has established and implemented an Information Security Management System in accordance with the TS ISO/IEC 27001 standard.

Accordingly, an effective Information Security Policy has been positioned as one of the fundamental elements in protecting Anadolu Sigorta's information assets, increasing customer satisfaction, strengthening the corporate image, and achieving strategic goals. Through the measures taken within the scope of this policy, the confidentiality, integrity, and availability/usability of information acquired or stored through IT systems, as well as access to systems in accordance with the principle of least privilege, are guaranteed. Building and maintaining this awareness, and effectively implementing the policy, is the responsibility of all employees.

For Anadolu Sigorta, protecting the personal and financial information of its customers, employees, and stakeholders in accordance with the necessary security standards, and ensuring the confidentiality, integrity, and availability of data, is a core priority. To achieve this goal, the TS ISO/IEC 27001 Information Security Management System (ISMS) standard has been adopted. Accordingly, the main objectives have been determined as follows:

• To fulfill all legal obligations related to information security by ensuring full compliance with legal regulations and sectoral requirements,
• To identify potential security threats and risks in advance and take effective measures against them; to identify and define Information Technology risks and monitor them through periodic or continuous activities,
• To establish and operate reporting/notification infrastructures for information security breach incidents and suspicious information security activities,
• To ensure the security of information assets in line with third-party information security requirements; to predefine the basic terms of confidentiality agreements related to the protection of information assets and to review them regularly,
• To prevent unauthorized access to information assets by ensuring the implementation of necessary access controls for the security of customer and employee data; to guarantee the confidentiality of company and customer data within the framework of legal legislation and internal regulations, and to prevent the sharing of this data with third parties without legal basis,
• To establish and implement standards for ensuring the confidentiality, integrity, and availability/usability of information in line with data classification,
• To ensure that all information and data processing resources are accessible only to authenticated and authorized individuals; to guarantee that information is recorded, stored, backed up, archived, and destroyed at the end of its retention period in a controlled manner,
• To establish preventive controls against unauthorized access, theft, and physical damage to IT assets and critical physical areas; to restrict physical access in accordance with roles and responsibilities and support this with authentication mechanisms,
• To continuously review the effectiveness of our Information Security Management System and ensure its improvement in the face of evolving technologies and threats,
• To raise information security awareness among employees by providing regular information security training,
• To ensure compliance of all employees and third-party personnel receiving services with information security policies and standards, to encourage them to report non-compliance, and to raise risk awareness.

Anadolu Sigorta commits to implementing and continuously improving the internationally recognized requirements of the TS ISO/IEC 27001 standard for its Information Security Management System with the participation of all its employees.

Republıc of Turkey

Turkish Patent Instıtute

Certificate of Trademark Registratıon

Trademark number :2005 04779 – Services

Trademark owner : Anadolu Insurance Company 4. Levent, İstanbul Republic of Turkey 36

Principal business activity              :Accident, life, fire, health, marine insurance, motor, personal accident, legal protection, theft, engineering, agriculture, cargo, liability insurance services, insurance research services,life insurance statistical services (actuarial services), disseminating information about insurance services, reinsurance services, fronting services.

This trademark is registered for a period of ten years beginning on the date of 17 February 2005 pursuant to Order-in-Council 556 concerning the Protection of Trademarks.

Kutay Kumbasar
For the Institute President
Head of Trademarks Department